Fighting marine piracy with AI, Machine Vision, and UX Design
Agency 39A collaborated with the Salesforce Foundation to create Mazu, an AI-powered mobile app designed to combat marine piracy by recognizing and tracking pirate vessels. This solution combined machine learning, machine vision, and user-friendly mobile application design to empower ship captains, crew, and global law enforcement agencies.
Challenges:
Our goal in tackling illegal activities at sea required a solution that could identify and track almost any vessel worldwide. This solution needed to be accessible and easy to use for everyone, from global law enforcement agencies to local fishermen.
Solutions:
Our approach harnessed the power of MetaMind AI, Salesforce CRM, Mapbox, and a user experience tailored for diverse personas. By collaborating with Salesforce engineers, Interpol officials, government representatives, and end users, we developed Mazu—an app designed to identify, report, and protect. Mazu is accessible on common devices, extending beyond capabilities of current policing tools. It integrates advanced image recognition and vessel tracking technology into an intuitive user interface, effectively putting a powerful crime-stopping tool into the hands of anyone with a smartphone.
Results:
Mazu garnered acclaim at the United Nations Oceans Council and the Interpol Assembly on Ocean Safety, and was a finalist in the Big Oceans Challenge. The app has made a significant impact in preventing marine piracy, empowering individuals to identify and report suspicious activities at sea, and showcasing Agency39A's innovative capabilities and commitment to ocean safety.
What our clients say
“Working with Agency 39A on the development of our new website was a terrific experience. It is very challenging to find a marketing agency that can design and develop a new website that combines the art and science required in today’s world. Agency 39A did that for us, and while doing so, made the experience enjoyable. Everyone we interacted with was friendly, kind, on-time, and knew their stuff.”
STEVEN CURRY, CEO
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MUSTARDSEED
“Agency 39A’s expertise in design and development - paired with their strong understanding of the healthcare industry - has made them a perfect fit partner for San Ysidro Health. The team is professional, responsive, knowledgeable, and kind. With their help, we’ve revolutionized our digital presence for patients and are already seeing the benefits!”
Brett Phillips, Business Implementation Director
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SAN YSIDRO HEALTH
