Digital marketing refers to the planned and measurable promotion of products or services using digital channels to reach new audiences and convert leads into customers. It encompasses technologies and methods including search engine optimization (SEO), social media marketing, email marketing, content marketing, and pay-per-click (PPC) advertising to improve brand awareness, increase website traffic, and drive revenue.

Digital marketing analytics involve the collection, measurement, analysis, and interpretation of data from digital marketing channels to understand customer behavior and optimize online marketing efforts. Analytics encompass a wide range of data points, including website traffic, user behavior, social media engagement, email open and click-through rates, conversion rates, and more. Digital marketing analytics provide insights into customer preferences and behaviors, measuring the effectiveness of different marketing campaigns and strategies, identifying trends, and informing data-driven decisions that improve ROI.

A digital marketing agency specializes in planning, creating, implementing, and managing user experiences, content, and marketing campaigns that promote your company’s products or services through digital channels. At Agency 39A, our differentiator lies in the cohesive integration of digital marketing, user experience design, and technology. Through exhaustive audits and deep subject matter expertise, we create data-driven strategies that effectively engage your audience and drive measurable results.

Fit is the most important aspect of an agency relationship and we ensure that our partnerships produce successful outcomes. To ensure a great fit, we help you make informed decisions before you hire us - our digital assessment provides insights into your high-level marketing goals, UX and SEO audits, initial budget guidance, and a portfolio of successful case studies. Additionally, Agency 39A delivers an unmatched level of industry-specific B2B expertise across automotive, banking, biotech, chemicals, consumer goods and services, healthcare, industrial, insurance, life sciences, public sector, and retail.

Great digital marketing takes time, and your agency should be evaluated as a long-term partner to your business. Agency 39A provides cross-capability expertise, leveraging SEO, UX, content, and technology to drive your marketing objectives. Our approach to communication, creativity, and to the evolving digital landscape ensures we can continuously meet your business objectives.

SEO is crucial for your digital marketing objectives, driving organic traffic and delivering your target audience to your website. SEO ensures that a site is accessible to search engines and improves the likelihood that your website will be found by your target audience. SEO is an essential aspect of your digital marketing strategy, delivering low-cost performance, long-term returns on your investment, and a continuous pipeline of traffic.

Agency 39A delivers industry expertise, depth of experience, advanced AI-driven SEO tools, and knowledge of the latest SEO trends and search engine algorithms. We own your digital marketing outcomes, allowing you to focus on your business while benefiting from a partnership that delivers the traffic and engagement that your business needs. Great digital marketing takes time, and your agency should be evaluated as a long-term partner to your business. Agency 39A provides cross-capability expertise, leveraging SEO, UX, content and technology to drive your marketing objectives. Our approach to communication, creativity, and to the evolving digital landscape ensures we can continuously meet your business objectives.

UX or User Experience design focuses on all aspects of an end-user's interactions with your company, its services, and its digital products. Most commonly in digital marketing, this refers to the interactions between users, your website, eCommerce platforms, and web and mobile applications. UX design ensures seamless interactions between your business and your audience, shaping services and technology to serve the needs of the end user above all else. As your UX design partner, Agency 39A delivers a depth of expertise and a proven track record of developing effective and engaging user experiences that drive innovation, product and service development, brand awareness, and engagement.

UX research is integral to creating products that are truly user-centered, ensuring that design and development are aligned with actual user needs and behaviors. This approach is crucial in preventing misinformed assumptions about user behaviors, which can lead to features that do not resonate with users. By focusing on real user interactions, UX research guides the development process to produce more effective, intuitive, and satisfying products, increasing user engagement and satisfaction. Investing in UX research early in the product development process can lead to significant cost savings by identifying potential issues before they become expensive problems. By catching these issues early, companies avoid costly redesigns and redevelopment after the product's release. Furthermore, products that are optimized through UX research are more likely to meet market demands successfully, leading to increased sales and fostering customer loyalty through improved user experiences. Beyond influencing product design, UX research offers insights that can shape broader business strategies. It uncovers extensive information about market needs and user behaviors, providing valuable data that can influence company-wide decisions and market positioning. This deeper understanding can also drive innovation, sparking new ideas for unique product features that offer a competitive edge. Ultimately, UX research is essential not just for enhancing product design but also for informing strategic decisions and fostering long-term business success.

Fit is the most important aspect of an agency relationship and we ensure that our partnerships produce successful outcomes. To ensure great fit, we help you make informed decisions before you hire us - our digital assessment provides insights into your high-level marketing goals through website audits, UX and SEO audits, initial budget guidance, and a portfolio of successful case studies. Agency 39A delivers an unmatched level of industry-specific B2B expertise across automotive, banking, biotech, chemicals, consumer goods and services, healthcare, industrial, insurance, life sciences, public sector, and retail.

Marketing technology is crucial because it empowers businesses to execute, manage, and measure marketing campaigns more efficiently and effectively. It enables the automation of repetitive tasks, such as email marketing and social media posting, which frees up time for marketers to focus on strategy and creative development. Additionally, marketing technology provides sophisticated analytics and data collection tools that offer deep insights into customer behavior and campaign performance. This data-driven approach helps marketers to refine their strategies, target their audiences more precisely, and deliver personalized content that resonates with consumers. Furthermore, marketing technology facilitates seamless integration across various marketing channels and platforms, ensuring a consistent and unified customer experience. This integration is essential for maintaining brand coherence and effectiveness across all touchpoints. By leveraging marketing technology, businesses can stay competitive in a rapidly evolving digital landscape, adapt to changing consumer demands, and drive meaningful engagement that leads to increased customer loyalty and revenue.